BFM 89.9
The Business Station
BFM 89.9
The Business Station
Will Bake With Yen Rise To The Occasion?
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41 mins
37 mins
33 mins
Guest: Alexandre Rosso, CEO, Bake With Yen Group
From their retail stores at TTDI and Chow Kit in 1987, Bake With Yen now has over 90 outlets throughout Malaysia. And in 2017, private equity firm Creador acquired a stake in the group for US$13 million. We ask CEO, Alexandre Rosso whether the baking hobby during the pandemic was just a flash in the pan, and was its rapid expansion a piece of cake.
Presenter: Philip See
Producer: Moh Heng Ying
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Will Bake With Yen Rise To The Occasion?
Guest: Alexandre Rosso, CEO, Bake With Yen Group
From their retail stores at TTDI and Chow Kit in 1987, Bake With Yen now has over 90 outlets throughout Malaysia. And in 2017, private equity firm Creador acquired a stake in the group for US$13 million. We ask CEO, Alexandre Rosso whether the baking hobby during the pandemic was just a flash in the pan, and was its rapid expansion a piece of cake.
Presenter: Philip See
Producer: Moh Heng Ying
Share:
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