
Beyond The Clickbait: Building Brands That Last

Beyond The Clickbait: Building Brands That Last
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31 mins
21 mins
11 mins
Guest: Professor Karen Nelson-Field, Founder & CEO, Amplified Intelligence
Virality is often misunderstood and overhyped in boardroom conversation, leading to unrealistic expectations. On today’s Pinnacle Perspectives, Philip See speaks with Professor Karen Nelson-Field is Founder and CEO of Amplified Intelligence on equipping leaders with the tools and insights needed to make smarter media and content decisions.
Image Credit: Shutterstock.com
Presenter: Philip See
Producer: Tun Hizami Hashim
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