BFM 89.9
The Business Station
BFM 89.9
The Business Station
Your Sense of Smell Controls What You Spend Money On
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45 mins
45 mins
We’re obviously influenced by sight, sound, taste, and touch when it comes to many of our purchasing decisions. But why have we never considered smell as a bigger motivational factor? It turns out companies have been aware of this for a while - and not the ones you might think.
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Your Sense of Smell Controls What You Spend Money On
We’re obviously influenced by sight, sound, taste, and touch when it comes to many of our purchasing decisions. But why have we never considered smell as a bigger motivational factor? It turns out companies have been aware of this for a while - and not the ones you might think.
Share:
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