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Is Ford Built For Tough In Asia Pacific?
24 mins
·
08:00, 12 Aug 2022
·
Recommended
Guest: Yukontorn Wisadkosin, President of ASEAN and APAC Distributor Markets, Ford Motor Company
For over a century, Ford Motors has been one of America's top car companies delivering its trucks and SUVs to the hands of consumers globally. But as the supply chain issue continues to worsen and inflation concerns rise, will the carmaker be able to remain profitable and grow in a region not so familiar with the brand name?
Philip See speaks to Ford's ASEAN president to understand the challenges she faces in a post-Covid era for the auto industry as well as Ford's EV strategies for the region.
Image credit: Shutterstock
Presenter: Philip See
Producer: Sim Wie Boon
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Is Ford Built For Tough In Asia Pacific?
24 mins
·
08:00, 12 Aug 2022
Guest: Yukontorn Wisadkosin, President of ASEAN and APAC Distributor Markets, Ford Motor Company
For over a century, Ford Motors has been one of America's top car companies delivering its trucks and SUVs to the hands of consumers globally. But as the supply chain issue continues to worsen and inflation concerns rise, will the carmaker be able to remain profitable and grow in a region not so familiar with the brand name?
Philip See speaks to Ford's ASEAN president to understand the challenges she faces in a post-Covid era for the auto industry as well as Ford's EV strategies for the region.
Image credit: Shutterstock
Presenter: Philip See
Producer: Sim Wie Boon
Share:
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