BFM 89.9
The Business Station
BFM 89.9
The Business Station
How Do You Manipulate Emotions Quickly?
How Do You Manipulate Emotions Quickly?
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31 mins
43 mins
43 mins
Guest: Kam Raslan, Vernon Adrian Emuang, Kuah Jenhan
It’s all things advertising in this episode of A Bit of Culture featuring advertising veteran, Vernon Adrian Emuang and comedian-come-creative-director, Kuah Jenhan. Jenhan gets the ball rolling by wondering what’s the difference between creatives and suits in an agency. Vernon then tackles the notorious notion that the world of advertising is highly stressful, highly toxic, but highly paid, which leads to another interesting exchange among them. In the second part of the show, Kam looks at how emotions can be manipulated so fast in advertisements.
Presenter: Kam Raslan
Producer: Haniff Baharudin
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