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The Business Station
How ZUZU Helps Independent Hotels Boost Revenue & Cut Costs
47 mins·10:00, 26 May 2025
How ZUZU Helps Independent Hotels Boost Revenue & Cut Costs
47 mins
·
10:00, 26 May 2025
·
Recommended
26 mins
23 mins
26 mins
Guest: Vikram Malhi, Co-Founder & CEO, ZUZU Hospitality
ZUZU Hospitality is a tech-enabled revenue platform helping independent hotels digitise, optimise, and compete in a travel ecosystem dominated by big brands and OTAs. With over 2,500 hotels onboarded across Southeast Asia and India, and US$30 million raised to date, the startup is taking on a global challenge: making tech work for small players in a highly fragmented, competitive industry.
In this episode of Open For Business, co-founder and CEO Vikram Malhi, formerly Managing Director at Expedia Asia, shares how ZUZU helps hotels level up through a performance-based model that bundles tech, channel optimization, and OTA expertise. He reflects on building during a pandemic, near-term profitability, and his vision to help 10,000 hotels scale in the AI era.
We also dive into:
The staggering size of the independent hotel market
Why most small hotels struggle with OTA (online travel agent) optimization
ZUZU’s automation-first approach to revenue and operations
How AI powers guest comms, reviews, and pricing decisions
Growth plans and what it’ll take to scale beyond 8 figures
Presenter: Roshan Kanesan
Producer: Roshan Kanesan, Carol Wong
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