BFM 89.9
The Business Station
BFM 89.9
The Business Station
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On Monday, Christiano Ronaldo removed two Coca Cola bottles at a Euro 2020 press conference, which led to Coca Cola acquiring a loss of 4 billion dollars in company market value. We looked into the impact that big names can have on brands, as well as what it takes to be more health conscious.
Image Source: beIN SPORTS France
Presenter: Lee Chwi Lynn, Sharmilla Ganesan
Producer: Kelvin Yee
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Ronaldo's Gesture Costs Coca Cola Billions
On Monday, Christiano Ronaldo removed two Coca Cola bottles at a Euro 2020 press conference, which led to Coca Cola acquiring a loss of 4 billion dollars in company market value. We looked into the impact that big names can have on brands, as well as what it takes to be more health conscious.
Image Source: beIN SPORTS France
Presenter: Lee Chwi Lynn, Sharmilla Ganesan
Producer: Kelvin Yee
Share:
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