BFM 89.9
The Business Station
Stories, Soil, and the Spirit of Adventure
26 mins·10:00, 29 Aug 2025
Stories, Soil, and the Spirit of Adventure
26 mins
·
10:00, 29 Aug 2025
·
Recommended
Guest: Ned Nazlan, Founder, By The Billions
What started as a passion project in 2022 has since grown into By The Billions (BTB), a platform that blends automotive storytelling, 4x4 expeditions, and lifestyle festivals that bring together adventurers, car enthusiasts, and brands. Ned Nazlan, Founder of By The Billions, reflects on evolving a community into a business, the challenges of scaling, and why Malaysia’s appetite for outdoor adventure is only just beginning.
Presenter: Richard Bradbury
Producer: Carol Wong
4x4 Malaysiaoff-road adventuresautomotive storytellingoutdoor lifestyle festivalsadventure travelcommunity-driven brands
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