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Podcast  >  Caijin  >  开门见商  >  朵蓝·朵蓝 — 让果王成送礼佳品,用仪式感品猫山王

朵蓝·朵蓝 — 让果王成送礼佳品,用仪式感品猫山王

29-Jul-21 06:00

朵蓝·朵蓝 — 让果王成送礼佳品,用仪式感品猫山王

从教师到壁纸公司执行长;从壁纸到榴莲——Acid 杨燕珊「为果王升格」的商路,从一场闺蜜下午茶展开… 往小了看,这是有一个疫情期间握准商机、暂时转型过渡艰难时刻的故事;往大了看,这是仪式感的升华与万事俱备的机缘。矢志将猫山王吃得富具仪式感;让果王升等为送礼佳品,这是最不懂榴莲的 Acid 对榴莲最透彻的认知。她说,朵蓝.朵蓝是一个属于大家的品牌。不是场面话;是她对天时、地利、人和恰到好处的感动。尽管难逃物流危机,客服依然尽心竭力。为了确保优雅干净地品尝果肉,她与团队殚精竭虑。是一支什么样的团队,造就了一个怎样的品牌,让朵蓝.朵蓝成为近日洗版社交媒体的明星榴莲品牌?本期节目,创办人 Acid 杨燕珊倾诚畅谈。

Produced by: 王能杰&连晋宏

Presented by: 王能杰&陈宏耀


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