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肉品销售直播新玩家 — 吉品肉吧学以致用

Zech 林家勇, 创办人&执行长, 吉品肉吧

01-Sep-21 06:00

肉品销售直播新玩家 — 吉品肉吧学以致用

跟准疫情直播销售潮流,吉品肉吧进驻脸书直播平台,用猪肉品项独闯一条海产生鲜以外的新商路。留台的传播专业学历,为创办人 Zech 提供了市场营销相关的知识基础,用更明确的形式扣紧与消费者的连结。尽管直播销售是疫情期间冒出头的营销新模式;吉品肉吧并不会因此伫足原地,放眼拓展业务的未来规划——他们从众筹开始… 除了更多地投入市场营销的部署,吉品肉吧更入驻电商平台,甚至着眼于三至五年内冲出海外市场——用传播学系的专业,在商界传出又一段青年创业的成功故事。

Produced by: 陈宏耀&连晋宏

Presented by: 王能杰&陈宏耀


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