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Podcast  >  Caijin  >  开门见商  >  【科技3P S1EP5】电商攻略: Marketplace vs Brand.com | 你该如何布局?

【科技3P S1EP5】电商攻略: Marketplace vs Brand.com | 你该如何布局?

07-Dec-21 06:00

【科技3P S1EP5】电商攻略: Marketplace vs Brand.com | 你该如何布局?

一场疫情加速了商业活动线上化的进程。

2000年到2020年期间,美国电商的市场份额共成长了16%,然而,疫情开始的头八个星期,电商的市场从就已经从16%增长到27%。

电商的崛起,其中最大的受惠者莫过于Lazada、Shopee等marketplace。这些平台,很有可能是电商新手的第一选择。

然而,业者是否曾经想过,除了这些marketplace,我们其实可以有其他的选择?

本集科技3P我们请来巧克力自主品牌Love18C的创办人Eddie Lee来和我们分享他的电商心法。

P/S:本集含有大量干货,欢迎分享存参,反复收听

 

 

Produced by: 陈宏耀 & 孙德俊

Presented by: 陈宏耀 & 孙德俊


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