BFM 89.9

Podcast  >  Caijin  >  开门见商  >  EntreVestors 发掘企业品牌价值吸引投资者目光的能手

EntreVestors 发掘企业品牌价值吸引投资者目光的能手

27-Jan-22 06:00

EntreVestors 发掘企业品牌价值吸引投资者目光的能手

中小型企业融资,融多少、找谁融,是普遍被询及的问题。至于融资路径,除了融资渠道;前后期准备则是容易被忽视的环节。

就在英文资讯遍地开花的我国市场,EntreVestors 以中文为主要媒介语,对华裔商户而言就像万绿丛中一点红。除了朝向不善英文的群体,传达正确融资观念、为投资者建立良好投资心态,也教育企业家如何述说品牌故事、明智营销。

当然,融资不过是行进的第一步棋,EntreVestors 说,行棋建立在企业家与投资者的相互信任。然而,投融资双方的迷思在于:企业家总要「过度美化」企业记录;投资者则希望挣快钱。

本期节目,EntreVestors 两位联合创办人作客节目,粉碎迷思。

 

Produced by: 王能杰&张康祺

Presented by: 王能杰&张康祺


Download the BFM mobile app. Stay at home and stay up-to-date.

Tags:  businessentrepreneurshipfinance


Business

Share this podcast




Play / Pause

Listen now : I Love KL (REPEAT): Low Carbon Cities 101; Mr Chau Loon Wai,...

Today’s Shows



10:00 AM

BBC World Service

11:00 AM

A Bit of Culture (REPEAT)

12:00 PM

I Love KL (REPEAT)

Low Carbon Cities 101; Mr Chau Loon Wai, Senior Lecturer, Faculty of Built Environment and Surveying, Universiti Teknologi Malaysia

1:00 PM

Best of Enterprise (REPEAT)

Curating The Perfect Gift; Careen Tan, Priscilla Lam, Wishful

1:30 PM

Raise Your Game (REPEAT)

Moral Leadership & Accountability; Oga Chan, Head, Acumen Academy Malaysia

2:00 PM

Popcorn Culture (REPEAT)

Throwback - Reality Bites

2:30 PM

Popcorn Culture (REPEAT)

Review - Stuff We Missed - Severance;

3:00 PM

GGWP (REPEAT)

EA Sports x FIFA - It’s Not In The Game; Kenn Leandre, Founder, Kakuchopurei.com

4:00 PM

Pick Of The Pops

Epi446 - Hits From The 60s to 80s

6:00 PM

Wavelength (REPEAT)

Ep292 - Sweetass; Alang Sekitar