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国际铂金协会 — 探究铂金珠宝逆势而上的奥秘

刘珍珍, 全球机构营销总监, 国际铂金协会

07-Jul-21 06:00

国际铂金协会 — 探究铂金珠宝逆势而上的奥秘

疫情之下,各行各业的悲歌不断,人民收入受到影响,甚至出门逛街也成奢侈的愿望。实体经济受到严重打击,常年以线下模式销售的珠宝行业反而出现逆势而上的趋势。铂金珠宝为何备受人们喜爱,其中的奥秘究竟是什么?疫情带给奢侈品行业什么样的冲击及商机?中、日、美、印,四国的铂金珠宝市场究竟有何异同点?本期节目,国际铂金协会的全球机构营销总监刘珍珍女士将与大家分享铂金珠宝市场逆流而上的奥秘及策略。

Produced by: 王能杰&陈宏耀

Presented by: 王能杰&陈宏耀


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