BFM 89.9
The Business Station
Recommended
1 hr 19 mins
46 mins
36 mins
Guest: Sandy Clarke, Licensed Counsellor
Persuasion is the act of convincing someone to do or believe something. But what makes some people so persuasive, while others aren’t? Why do some salespeople, for example, have the ability to sell water to fish? In this episode, we discuss Robert Cialdini’s Pre-Suasion: A Revolutionary Way to Influence and Persuade.
Image Credit: Shutterstock
Presenter: Dashran Yohan
Producer: Dashran Yohan
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