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Podcast  >  Bigger Picture  >  Today I Learned  >  How to Persuade and Influence

How to Persuade and Influence

Sandy Clarke , Licensed Counsellor

13-Feb-23 14:00

How to Persuade and Influence

Persuasion is the act of convincing someone to do or believe something. But what makes some people so persuasive, while others aren’t? Why do some salespeople, for example, have the ability to sell water to fish? In this episode, we discuss Robert Cialdini’s Pre-Suasion: A Revolutionary Way to Influence and Persuade.

Image Credit: Shutterstock

Produced by: Dashran Yohan

Presented by: Dashran Yohan


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Categories:  personal development

Tags:  persuasioninfluencemediapersonal developmentsales





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