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借商业模式推广沉香妙用 B2B 或 B2C 都各有玄机

22-Nov-22 10:00

借商业模式推广沉香妙用 B2B 或 B2C 都各有玄机

去年末曾造访节目的『南洋沉香(DAAS)』, 近日再度作客。去年的节目中,原本着重在 B2B 的南洋沉香,碍于疫情、结香等等挑战,决定暂时拓展 B2C 的业务。那么,相隔一年,B2C 的品牌化经营究竟达到了怎样的效果;对于原本的主轴业务又能起到怎样的帮助?本期节目,两位嘉宾跟我们分享了 B2B 业务的近况、B2C 板块的发展、并且分享两者要如何相得益彰。

Produced by: 张康祺

Presented by: 张康祺


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