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Podcast  >  Enterprise  >  Enterprise Biz Bytes  >  Brown, Beige and Boring - Why Are Products For Older People So Bad?

Brown, Beige and Boring - Why Are Products For Older People So Bad?

Dr. Saiful Hasley Ramli, PhD (Co-Design) @ Sheffield Hallam University - field of expertise: sensitivity product design

18-Sep-19 12:00

Brown,

As the market for products aimed at older users explodes, some entrepreneurs are turning to a radical idea: actually get the customers involved.


Produced by: Christine Wong

Presented by: Richard Bradbury, Freda Liu, & Arvindh Yuvaraj

Tags:  ageingretirementbrownbeigeboringConsumer Goods/ServicesPersonal FinancePersonal DevelopmentManagerial Resources/Development

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