In our digital age, social media platforms have become an integral part of our lives, particularly for the younger generation. However, this influence can be a double-edged sword, providing platforms for connection and self-expression, while also exposing young users to potential risks.

Recent controversies involving social media influencers and the marketing of certain products to a young demographic have raised concerns about the ethical responsibilities of these platforms.

We delve into these issues, and aim to shed light on the impact of social media on the younger generation and the role of social media companies and influencers in shaping a safer digital environment.

Photo Credits: Shutterstock

Produced by: Roshan Kanesan, Richard Bradbury

Presented by: Roshan Kanesan

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  technology,  managing,  controversies,  SME,  entrepreneurs,  culture,  wellness

Tags:  influencer marketing,  influencers,  social media,  prime,  vape,  digital marketing,