BFM 89.9
The Business Station
Recommended
Guest: Brandon Lee, Co-founder, Digital Marketing Agency Pandan Social
Social media is getting more cluttered. Customer acquisition cost is getting higher. Direct to consumer companies need new techniques to find customers. And in a world where Instagram Reels and TikTok are taking over the digital space, how important is making video content? Is written content outdated?
We speak to Brandon Lee, Co-founder of Digital Marketing Agency Pandan Social to talk more about this.
Photo Credits: Shuttershock | New Africa
Presenter: Lily Chai, Richard Bradbury
Producer: Lily Chai
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