Five For Fortune Ep 10: 5 Branding Lessons by Beyonce
Freda Liu, Maya Tan
10-Apr-14 12:30
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Actress, Entrepreneur, Musician - Beyonce’s earnings as of 2013 is USD53 million. Despite the explicit nature of her latest album, Beyonce, it sold 430,000 units within 24 hours of release. What can we learn about brand marketing from Queen Bey?
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Tags: beyonce, brand, branding, brand marketing