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Podcast  >  Enterprise  >  Five For Fortune  >  Five For Fortune Ep 10: 5 Branding Lessons by Beyonce

Five For Fortune Ep 10: 5 Branding Lessons by Beyonce

Freda Liu, Maya Tan

10-Apr-14 12:30

Five For Fortune Ep 10: 5 Branding Lessons by Beyonce

Actress, Entrepreneur, Musician - Beyonce’s earnings as of 2013 is USD53 million. Despite the explicit nature of her latest album, Beyonce, it sold 430,000 units within 24 hours of release. What can we learn about brand marketing from Queen Bey? 


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