BFM 89.9

Podcast  >  Enterprise  >  Open For Business  >  Batik Can Be Casual, Too!

Batik Can Be Casual, Too!

Jeffery Goh , Founder, Inisaya

14-Jul-22 10:00

Batik Can Be Casual, Too!

Batik isn’t the first thing you’d associate with words like “casual”, “contemporary” fashion, but that’s exactly what fashion designer Jeffery Goh intended to change when he first started Inisaya. Plus, by adopting the made-to-order business model, Jeffery is able to cut down on fabric wastage; turning excess materials into masks, scarves, and other complementary items. Jeffery talks about making batik fashionable for a younger crowd, challenges of navigating the Malaysian market, and long-term aspirations for Inisaya as a modern batik label.

Image Credit:

Produced by: Arvindh Yuvaraj

Presented by: Arvindh Yuvaraj

This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  fashioncultureSME

Tags:  designmoderntailoringclothessustainable

Share this podcast

Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows

6:00 AM

The 6AM Stretch

7:00 AM

World Market Watch

7:15 AM

Morning Brief

8:00 AM

The Breakfast Grille

Brian Coulton, Chief Economist, Fitch Ratings

8:30 AM

Morning Brief

9:00 AM

Opening Bell

9:35 AM

Ringgit & Sense

10:05 AM

Open For Business

David Liew, Founder & Davidoff Lim, Co-Founder, D’Advance Agarwood Solutions

11:05 AM

Tech Talk

Guray Ozturk, Business Development Director, Infobip Malaysia

12:00 PM

Enterprise Biz Bytes

1:00 PM

The Breakfast Grille Repeat

Brian Coulton, Chief Economist, Fitch Ratings

2:05 PM

Live & Learn

Curriculum: Helping Kids Redevelope Social Skills Post-Pandemic

3:05 PM

Beyond the Ballot Box


4:05 PM

Health & Living

Ask A Psychologist: Touch

5:00 PM

The Evening Edition

5:35 PM

Today On Twitter

6:05 PM

Inside Story

7:05 PM

The Evening Edition

7:35 PM

Popcorn Culture Supercut

What Makes A Cinematic Icon?

9:00 PM

I Love KL

10:00 PM

Back To Back