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Podcast  >  Enterprise  >  Open For Business  >  Driving Advertising. Literally.

Driving Advertising. Literally.

Valens Subramaniam and Joyce Chin, Rodeo

09-Aug-19 10:00

Driving

Advertisers live on eyes and impressions; the more the merrier in both cases. Rodeo, an innovative startup that specializes in Transit Media, connects clients with customers by turning e-hailing rides into moving ad platforms. We speak Valens (CEO) and Joyce (VP Marketing) about competing with bigger players in this same space, the company’s rebelliousness, as well as expansion plans for the future.


Produced by: Arvindh Yuvaraj

Presented by: Arvindh Yuvaraj

Tags:  Advertising, Marketing, Out Of Home, Grab, e-HailingAviation, Auto, Transport, LogisticsMedia, Marketing, AdvertisingPersonal FinancePersonal DevelopmentManagerial Resources/Development

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