BFM 89.9
The Business Station
How To Build An Omnichannel Fashion Giant (PART1)
19 mins·10:00, 21 Aug 2019
How To Build An Omnichannel Fashion Giant (PART1)
19 mins
·
10:00, 21 Aug 2019
·
Recommended
43 mins
Pomelo is the largest vertical online fashion brand in Southeast Asia. Founded by the guys behind Lazada Thailand, Pomelo today serves over 50 countries and has its eyes set on world domination. We speak to the omnichannel fashion brand about their highly successful Online-to-Offline service, what makes their customer experience “legendary” and how to run a business with a global mindset.
Presenter: Audrey Raj
Producer: Audrey Raj
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