When people tell you to “measure your marketing”, they never say what exactly you need to measure - so how do you know if you or your staff are actually performing? Jeevan Sahadevan introduces 7 simple key performance indicators (KPIs) marketers can use to measure exactly how well a marketing campaign is performing. 

Produced by: Christine Wong

Presented by: Freda Liu

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Tags:  marketing,  KPIs,  performance,  measurement,  Personal Finance,  Personal Development,  Managerial Resources/Development,  Personal Finance,  Investments,  Financial Literacy,  Young Finance,  Personal Development,  Entrepreneurship