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Predicting Future Shopper Behavior With Nielsen

05-Apr-19 10:00

Predicting Future Shopper Behavior With Nielsen

Nielsen’s new SmartStore - a VR-powered application that studies shopper behavior in a realistic environment - plans to change the way retailers understand their customers and plan successful campaigns ahead of time. It allows retailers to plan on future data, instead of relying on old research.

Produced by: Arvindh Yuvaraj

Presented by: Arvindh Yuvaraj


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Categories:  TechnologyTechMedical Innovation and TechnologyPersonal FinanceInvestmentsFinancial LiteracyYoung FinancePersonal DevelopmentEntrepreneurship

Tags:  Virtual RealityRetail





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