BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Open For Business  >  Marketplace Direct Lending’s Move Into Embedded Financing

Marketplace Direct Lending’s Move Into Embedded Financing

Hui Yik Seong, Founder and Director, Direct Lending

13-Oct-23 10:00

Marketplace Direct Lending’s Move Into Embedded Financing

Direct Lending started in 2016 as a digital lending marketplace platform, enabling borrowers to find, apply and receive financing that best suits them safely and affordably. There are currently over 30 financing providers on its platform, from co-operatives, Bursa Malaysia-listed companies, licensed moneylenders, and credit communities.

In more recent times, Direct Lending launched its first point-of-sales financing solution in late March 2022, a Syariah-compliant, fully digital auto service financing that enables car owners to obtain financing at a workshop to pay for their essential car repairs instantly. In December 2022, Direct Lending further expanded the business by offering financing to micro SME businesses.

We speak to Founder and Director Hui Yik Seong about building and growing a digital lending marketplace platform, the rationale for launching its own financing solutions, and more.

Produced by: Roshan Kanesan

Presented by: Roshan Kanesan


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  marketstechnologySME

Tags:  ofbbb2023marketplace platformfinancingdigital lendingmoney lending





Play / Pause

Listen now : The 6AM Stretch

Today’s Shows



6:00 AM

The 6AM Stretch

7:00 AM

World Market Watch

7:15 AM

Morning Brief

7:30 AM

Morning Brief

7:45 AM

Top Story

8:00 AM

The Breakfast Grille

8:30 AM

Morning Brief

8:45 AM

Morning Brief

9:00 AM

Opening Bell

9:15 AM

Opening Bell

9:35 AM

People, Planet, Profit

10:05 AM

Open For Business

Jeremy Dev, Founder, Far Post Academy

11:00 AM

Marketing Mojo

Mario Braz de Matos, Flying Fish Lab

12:00 PM

Enterprise Explores

Dale Hardcastle, Global Head of Carbon Markets; and Shazrul Asari, Partner, Bain & Company

1:00 PM

The Breakfast Grille Repeat

Jazreel Goh, Country Director of British Council Malaysia

2:05 PM

Discovery Hour

3:05 PM

Beyond the Ballot Box

4:05 PM

Health & Living

5:00 PM

Top 5 at 5

6:00 PM

Inside Story

Talkback Tuesday

7:30 PM

Earth Matters [REPEAT]

9:00 PM

Bar None