Up The Ante - 4 Points for a Solid Marketing Strategy
Darren Tan, Just Lorry | Miek Gielkens, Lewis PR
Just Lorry is founded by a team of IT professionals and admits that they are struggling to employ marketing strategies to get the word out. Miek Gielkens from Lewis PR suggested the four points of marketing strategy which can help to build the foundation of marketing. They are, do your market research, identify your audiences, identify your USPs and craft a good story.
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