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Disrupting the Advertising Field

Sean Ter | Pey Ling, Innity

16-Oct-18 11:00

Disrupting the Advertising Field

Digital disruption. It’s the change that occurs when new digital technologies and business models affect the value proposition of existing goods and services. And like every other industry that has suffered or benefited from digital disruption - so has the advertising industry. Our friends from Innity Sdn. Bhd join us to discuss Google, Facebook and other disruptors in the advertising space, and some solutions moving forward.

Produced by: Audrey Raj


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Tags:  MPPMMalaysian Premium Publishers Marketplaceprogrammatic advertisingDigital marketingMedia, Marketing, AdvertisingManagerial Resources/DevelopmentEntrepreneur Resources/DevelopmentTechnology news, reviews


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