BFM 89.9

HIGHLIGHTS 
Podcast  >  Enterprise  >  Tech Talk  >  Digital and Personalised Customer Service

Digital and Personalised Customer Service

Guray Ozturk, Business Development Director, Infobip

06-Oct-22 11:00

Digital and Personalised Customer Service

The pandemic changed our lifestyle, and many of us turned to online services for our daily needs. This led to a surge of 3 million new digital consumers from 2020. But while digital consumption is becoming more permanently ingrained as a way of life in Malaysia, many Malaysian businesses are still ill-equipped to make the transition, therefore unable to engage consumers where they are most present. Guray Ozturk, Business Development Director of Infobip Malaysia, explains how businesses need to understand the importance of digitalisation, especially in utilising available technologies to deliver customer service that is personable and emotional to engage the growing digital savvy Malaysian consumers. 

Image Credit: Shutterstock | Black Salmon

Produced by: Richard Bradbury

Presented by: Richard Bradbury


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  technologyCorporatesentrepreneursSME

Tags:  digital consumptiondigitisationdigitalisationcustomer serviceinfobiplifestyle





Play / Pause

Listen now : BFM 89.9 -- The Business Station

Today’s Shows



11:00 AM

A Bit of Culture (REPEAT)

The Etiquette of Splitting A Bill; Kam Raslan | Sheryll Paul | Hafiz Noor Shams

12:00 PM

I Love KL (REPEAT)

Upcycling Waste Into Fashion; Rebecca Yau, Founder, Ekha Langkawi

1:00 PM

Marketing Mojo (REPEAT)

Leveraging Star Power; René E. Menezes, President and Co-founder, Involve Asia

2:00 PM

Popcorn Culture (REPEAT)

Popcorn Culture - Longlegs & the Best of Horror

3:00 PM

GGWP (REPEAT)

Getting To Know Malaysian Gamers; Kiron Kesav, Chief Strategy Officer, Omnicom Media Group Malaysia

4:00 PM

Pick Of The Pops

Ep551; Patrick Teoh

6:00 PM

The Pulse (REPEAT)

Pulse Picks - Oddisee, SBTRKT, Salmon Brothers, Private Joy