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The Enigma Known As Airbnb, According To IMD

Howard Yu, Professor of Management and Innovation, IMD Business School

10-Dec-20 07:37

The Enigma Known As Airbnb, According To IMD

Soon about to debut in the public markets, Airbnb might be valued as much as $42b in a year in which tourism and travel were decimated. Why come out now? And is it worth the money?

Howard Yu, Professor of Management and Innovation at IMD, analyses.

Image Credit: Shutterstock.com


Produced by: Lyn Mak, Sim Wie Boon

Presented by: Khoo Hsu Chuang, Wong Shou Ning


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Tags:  airbnbIPOvaluationhotelsgrowthregulationcompetitionGovernment/Regulatory/Policy MakingHospitality, Tourism, ConventionsEconomy, MarketsPolitics, News, Current Affairs

Business
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