BFM 89.9
The Business Station
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
BFM 89.9
The Business Station
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved
Copyright © 2025 BFM Media Sdn. Bhd. 200601017962. All rights reserved

BCorp: Beyond Green Marketing
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Guest: Tan Ee Beng (ESG Services Manager), Genashtim
Can business be a force for good? That’s the premise behind B Corp certification, a label bestowed upon for-profit businesses that undergo a rigorous assessment by the global non-profit organisation, B Lab. What does the certification process entail and what are the benefits of being a B Corp? Tan Ee Beng, ESG Services Manager of Genashtim walks us through the procedure.
Genashtim is the Southeast Asia representative for B Lab through B Market Builder Southeast Asia.
People, Planet, Profit is brought to you by UMW Toyota.
Image credit: Shutterstock.com
Presenter: Shazana Mokhtar
Producer: Shazana Mokhtar
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