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Podcast  >  Morning Run  >  The Breakfast Grille  >  BMW - Electrification and Changing Demographics

BMW - Electrification and Changing Demographics

Harald Hoelzl, CEO, BMW Malaysia

10-Jun-19 08:05

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BMW - Electrification and Changing Demographics

BMW is one of two major carmakers who are synonymous with luxury here in Malaysia. But how will they adapt themselves to the changing world of mobility? We speak to BMW Malaysia CEO Harald Hoelzl about trends in electric vehicles, financing, and changing consumer behaviours in the automotive industry.


Presented by: Lyn Mak

Tags:  BMWelectric vehiclesfuture modelsEasy Drive financing planleaseback programAviation, Auto, Transport, LogisticsCEO/Business leaders


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