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A&W Rooted On Cravibility

32 mins·08:05, 27 Jun 2022
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A&W Rooted On Cravibility

32 mins
·
08:05, 27 Jun 2022
·

Guest: Kevin Bazner (Global CEO), A&W

Many Malaysians have a nostalgic attachment to A&W, which first set up a presence here in the 1960s. 

But with rapidly changing consumer tastes and global supply chain shocks affecting the F&B industry, how does A&W plan to stay relevant to the next generation and beyond? 

Philip See will be speaking to its global CEO Kevin Bazner about his growth strategy for the franchise in Malaysia and the region.

Presenter: Philip See

Producer: Shazana Mokhtar

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