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Jika disebut denim dan jeans, perwatakan yang biasa kita kaitkan dengan pemakainya adalah “rugged” dan sempoi. Bagaimanakah pakaian yang dulunya dikaitkan dengan golongan pekerja dan mempunyai tujuan yang lebih praktikal menjadi satu trend fesyen yang “tak lapuk dek hujan, tak lekang dek panas?” Hasri Chie, pengasas Cheese Denim, memberikan jawapannya, serta membantu kami memahami fenomena jeans, denim, dan kegilaan terhadap “kepala kain” dalam kalangan penggemar jeans.
Presenter: Haniff Baharudin
Producer: Haniff Baharudin
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