Known as Dude And The Duchess back in 2008, D.D. Collective has revamped themselves to create signature must-have looks that customers want to wear, their trend-setting styles are street-cool with effortless versatility. Founder, Kristy Yong and designer, Debbie Chung speaks to us about the brand and its latest collection for Raya. Emma Chong Johnston, Managing Editor of ELLE Malaysia, breaks down floating trend: empire waists.

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Tags:  style file,  Dude And the Duchess,  DD Collective,  Kristy Yong,  Debbie Chung,  Emma Chong Johnston,  empire waist,  Retail, Fashion, Luxury Goods