BFM 89.9

HIGHLIGHTS 
Podcast  >  Caijin  >  开门见商  >  看见口袋里的无形资产 — Valuing IP 估价企业知识产权

看见口袋里的无形资产 — Valuing IP 估价企业知识产权

13-Jan-22 06:00

看见口袋里的无形资产 — Valuing IP 估价企业知识产权

商标（Trademark）；专利（Patent）；版权（Copyright）；外观设计（Industrial Design）。

据 Valuing IP 分享，以上四项是我国常用的知识产权类型——你所经营的企业，拥有这些「无形资产」吗？都说知识就是力量；摸不着、碰不到、看不见的无形资产，知识产权也同样是支撑企业壮大发展的力量。实际上，这也是提升企业市场价值的重要因素之一。那么，这份「无形资产」如何用有形的钞票评量价值；知识产权在国际通用的评估标准又有哪些？本期节目，带你看见企业口袋里无形的巨大价值。

Produced by: 王能杰＆陈宏耀

Presented by: 王能杰＆陈宏耀


This and more than 60,000 other podcasts in your hand. Download the all new BFM mobile app.

Categories:  Business

Tags: 


Latest Podcasts




Play / Pause

Listen now : Enterprise Explores: Michael Bachman, Head of Architecture and AI Strategy, Boomi

Today’s Shows



6:00 AM

The 6AM Stretch

7:00 AM

World Market Watch

Tim Mulholland, President, TJM Limited, Chicago

7:15 AM

Morning Brief

7:30 AM

Morning Brief

Vandana Hari, Founder & CEO, Vanda Insights

7:45 AM

Morning Brief

Pankaj C. Kumar, Financial Market Columnist

8:00 AM

The Breakfast Grille

Ngan Teng Ye, President, The KL & Selangor Chinese Assembly Hall

8:30 AM

Morning Brief

Ibrahim Suffian, Programme Director, Merdeka Centre

8:45 AM

Morning Brief

Richard McGregor, Senior Fellow, Lowy Institute

9:00 AM

Opening Bell

9:15 AM

Opening Bell

9:35 AM

What's the Focus

10:05 AM

Open For Business

Mah Jun Kit, Founder and CEO, BioLoop Sdn Bhd

11:05 AM

Mattsplained

Matt Armitage, Founder, Kulturpop

12:00 PM

Enterprise Explores

Michael Bachman, Head of Architecture and AI Strategy, Boomi

1:00 PM

The Breakfast Grille Repeat

Guest: Ngan Teng Ye, President, The KL & Selangor Chinese Assembly Hall

2:05 PM

Front Row

Beethoven: His Romance and Fire, Lee Kok Leong, Conductor, klpac Orchestra | Lee Hai Lin, Concertmaster, klpac Orchestra

2:25 PM

Front Row

Unquiet Thoughts, Scott Woo, Director, Tenor, VerSeS Music Ensembles | YS Tang, classical guitarist

3:05 PM

Good Things

Wong Kui Kui’s Journey From Stateless to Malaysian, Wong Kui Kui, Former Stateless Person

4:05 PM

Health & Living

Doctor in the House: Disability Days - Are We Getting Anywhere in Advancing Disability Rights? Dr George Lee, Consultant Urologist | Dato' Dr Amar-Singh HSS, Consultant Paediatrician

5:00 PM

The Evening Edition

7:05 PM

The Evening Edition

7:30 PM

Just For Kicks

9:00 PM

A Bit of Culture

Travel Broadens The Mind - Or Does It?; Kam Raslan | Julian Yap | Vernon Adrian Emuang