All bookstores are not created equal, and the secondhand bookstore holds a special place in the hearts of most bibliophiles - not only do they offer books at an affordable price, but they also provide a place to browse and discover unexpected titles free from the confines of the bestseller list. We speak with the owner of Chaplang Store, a local secondhand bookstore that had its start in the online space, and despite now having a physical store, continues to use social media to draw its customers.