If You Think Your Ads Are Inclusive, Think Again
21 mins·12:00, 22 Jun 2022
If You Think Your Ads Are Inclusive, Think Again
21 mins
·
12:00, 22 Jun 2022
·
Recommended
28 mins
39 mins
20 mins
Guest: Divya Acharya (Head of Solutions & Innovation Strategy), Xaxis APAC
The 2021 PageFair Adblock Report shows that Asia is the leading ad blocker user globally, with the majority of users citing bad advertising experiences as their motivation for using ad blockers. The key change marketers need to make? Looking for unconscious bias and actively championing diversity & inclusion in their campaigns
Presenter: Freda Liu
Producer: Christine Wong
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