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The Business Station
Shaping Tomorrow: The Influence of the Creator Economy on Brand Strategy
34 mins
·
11:00, 27 Aug 2024
·
Recommended
36 mins
44 mins
Guest: René E. Menezes, Executive Director, Remix Solutions
During the inaugural Creator Economy Conference hosted by the White House, 100 digital content creators and industry professionals came together to discuss key issues such as privacy, fair pay, AI, and mental health. President Joe Biden emphasised the importance of influencers, stating they are significant to the future of the economy. This recognition signals that the creator economy is now a vital component of national economic growth, pushing brands to continuously refresh their strategies, communications, and engagement efforts to remain competitive and relevant.
Today, we speak with René Menezes, Executive Director of Remix Solutions, to explore into how businesses can harness the power of the creator economy to drive growth and foster deeper connections with their audiences.
Presenter: Richard Bradbury
Producer: Carol Wong
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Shaping Tomorrow: The Influence of the Creator Economy on Brand Strategy
34 mins
·
11:00, 27 Aug 2024
Guest: René E. Menezes, Executive Director, Remix Solutions
During the inaugural Creator Economy Conference hosted by the White House, 100 digital content creators and industry professionals came together to discuss key issues such as privacy, fair pay, AI, and mental health. President Joe Biden emphasised the importance of influencers, stating they are significant to the future of the economy. This recognition signals that the creator economy is now a vital component of national economic growth, pushing brands to continuously refresh their strategies, communications, and engagement efforts to remain competitive and relevant.
Today, we speak with René Menezes, Executive Director of Remix Solutions, to explore into how businesses can harness the power of the creator economy to drive growth and foster deeper connections with their audiences.
Presenter: Richard Bradbury
Producer: Carol Wong
Share:
Recommended
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Recent episodes
0
Latest Stories
Podcasts · Jan 13 · 36 mins
Jon Leo’s Picks of Best Games of 2024!
Podcasts · Jan 13 · 44 mins
Gunners Gunned Down by Ten-Man United
Podcasts · Jan 13 · 44 mins
In Creating A Sustainable Fitness Regime: How To Start Strong and Stay Strong