On this week’s episode of Digital Desires, Fuad and Vizla explore the phenomenon of captivology. With the help of special guest Pang Khee Teik, they try to understand why we engage in parasocial relationships online and how we live aspirationally through celebrities’ instagram feed. The book cited in the show and the article is called "Captivology: The Science of Capturing People's Attention" by Ben Parr.

Check out the article by Katie Heaney in The Cut at http://bit.ly/2gAfJEw and tell us what you think on our Facebook page, “Digital Desires on BFM.”