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Podcast  >  Enterprise  >  Enterprise Biz Bytes  >  IKEA has a plan to get Indians to actually buy its furniture

IKEA has a plan to get Indians to actually buy its furniture

Richard Bradbury | Audrey Raj | Christine Wong

16-Oct-18 12:45

IKEA

Just two months after it opened its first store in India, IKEA is now devising new strategies to get Indians to actually buy its furniture.



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Tags:  MarketingReal EstateIKEAIndiaFurnitureConsumer Goods/ServicesMedia, Marketing, AdvertisingProperty, Real Estate, ConstructionManagerial Resources/DevelopmentEntrepreneur Resources/DevelopmentTechnology news, reviews

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