Malaysia has been off limits to tourists for over two years, after shutting its borders to foreigner travellers since March 2020. As we enter into the endemic phase on April 1 2022, the tourism industry will be seeing its light again as it is one of the most important sectors to revive the country’s economy. How will the nation’s travel & tourism players cope with the change? In this episode, we speak to Bryan Foong, Chief Strategy Officer of Malaysia Airlines; Sharzede Salleh Askor, Chief Executive Officer of the Sarawak Tourism Board; and Angelica Chan, Country Manager of Traveloka Malaysia.

Image Credit: Shutterstock | nelzajamal

Produced by: Freda Liu, Christine Wong

Presented by: Audrey Raj, Richard Bradbury

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Categories:  business analysis,  SME,  entrepreneurship,  markets,  people and places,  travel

Tags:  reopening borders,  travel and leisure,  travel,  sops,  business travel,  EBB-Allianz,