Marketing Mojo: Digital Marketing IQ

Hando Sinisalu

14-Aug-15 13:00

Digital advertising is expected to become the No. 1 media category in the US by 2016, according to Comscore, and for the first time in Malaysia's media industry, the market is experiencing double-digit digital advertising growth with experts predicting it will continue at this rate. Hando Sinisalu shares key lessons from case studies of some of the best campaigns in the world.

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Tags: Digital Marketing IQ, digital advertising, Hando Sinisalu, Best Marketing International, Estonia

Today’s Shows

10:00 AM

Pick of the Pops (REPEAT); Patrick Teoh

12:00 PM

Bar None (REPEAT)

Cheah Liek Hou

1:00 PM

Ringgit & Sense (REPEAT)

Scummy Scams In The Digital Payment Landscape; Vijayadurai Singgatore, Manager of BNMLINK, Bank Negara Malaysia

1:30 PM

The Property Show (REPEAT)

The Proposed Urban Renewal Act And You; Adriana Abu, Legal Advisor, National Homebuyers’ Association

2:00 PM

Cruise Control (REPEAT)

The Plug-in Hybrid in a Class of Its Own; Daniel Fernandez, Managing Editor, dsf.my

3:00 PM

Best of Enterprise (REPEAT)

Culture In Tech - The Wukong Boom; Jonathan Leo Toyad, Content Director and Co-Owner, Kakuchopurei

4:00 PM

The Bigger Picture (REPEAT)

Iconic Institutions, Pioneering Medical Education in Malaysia; Professor Dato' Dr Yang Faridah bt Abdul Aziz, Dean, Faculty of Medicine, University of Malaya

5:00 PM

TED Radio Hour

6:00 PM

Earth Matters (REPEAT)

Tak Kenal Maka Tak Cinta Ep 15: The Citizen Action for Tigers (CAT) Walk Programme; Muna Noor, Conservation Officer, Malaysian Conservation Alliance for Tigers (MYCAT)

6:30 PM

Earth Matters (REPEAT)

Macaranga Wrap-Up, August 2024; Law Yao Hua and Wong Siew Lyn, Co-Founders, Macaranga

7:00 PM

Back To Back (REPEAT)

Ep121 - 1957 Jukebox

9:00 PM

The Selector

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