How To Build An Omnichannel Fashion Giant (PART2)
Casey Liang, Pomelo
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We continue our chat with Co-Founder Casey Liang on what goes into running the omnichannel fashion giant, Pomelo. Listen to how the guys behind Lazada Thailand scaled Pomelo across the region, their tech-enabled flagship store where customers can book fitting rooms and collect their Pomelo packages, and how the brand plans to keep growing in this on-trend, online and on-the-go industry.
Produced by: Audrey Raj
Presented by: Audrey Raj
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Categories: Fashion, Personal Finance, Investments, Financial Literacy, Young Finance, Personal Development, Entrepreneurship
Tags: O2O, fast fashion, fulfillment, experiential retail, tech, app, shopping,