BFM 89.9
The Business Station
BFM 89.9
The Business Station
How To Build An Omnichannel Fashion Giant (PART2)
How To Build An Omnichannel Fashion Giant (PART2)
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43 mins
We continue our chat with Co-Founder Casey Liang on what goes into running the omnichannel fashion giant, Pomelo. Listen to how the guys behind Lazada Thailand scaled Pomelo across the region, their tech-enabled flagship store where customers can book fitting rooms and collect their Pomelo packages, and how the brand plans to keep growing in this on-trend, online and on-the-go industry.
Presenter: Audrey Raj
Producer: Audrey Raj
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