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Voice of SMEs - Involve Asia

Jimmy How, Founder & CEO, of Involve Asia

19-May-20 10:00

Voice

The ripple effects of COVID-19 on businesses are still being discovered as the days go by. Obvious effects are the massive issue of revenue and the increases in digital transformation. But a lot of relationships in business have also seen changes, what with the amount of pivoting and adjusting companies have had to do.


So today we had founder & CEO of affiliate marketing company Involve Asia, Jimmy How, on the line to discuss another factor of how businesses have been affected - how the various companies in their affiliate programme have been performing, how that in turn has affected Involve Asia, and the future of marketing in general. 


Produced by: Christine Wong

Presented by: Jeff Sandhu and Audrey Raj


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Tags:  marketingsensitivityaffiliateadvertisingcovid-19coronavirusCMCOMedia, Marketing, AdvertisingCEO/Business leadersEntrepreneur interviewsPersonal FinancePersonal DevelopmentManagerial Resources/DevelopmentEntrepreneur Resources/Development

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