BFM 89.9
The Business Station
Recommended
43 mins
If you’re a business owner and not digital already, you’re missing out on a huge segment of your audience that’s engaged and ripe to grow your business. And that’s just scratching the surface; operational efficiency, personalisation at scale, better customer experiences - these are just some of the benefits of a digital transformation. But how do you kickstart a digital transformation process? And how much of a tech-injection do you really need to get started? We ask the pros at Adobe.
Presenter: Audrey Raj
Producer: Audrey Raj
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