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Driving M-Commerce To Your Pockets

Rafiq Razali, Groupon Malaysia

03-Mar-14 16:43

Driving M-Commerce To Your Pockets

According to Groupon APAC Holiday Season Survey, nearly 7 out of 10 Malaysians will buy their holiday gifts via a mobile device and mobile shopping to account for 23% of holiday gift budget, more than 22% from online shopping. How did that fare now that the holiday season is over? Jeff Sandhu spoke to Rafiq Razali, Country Head of Groupon Malaysia to talk about the rapid growth of mobile commerce.


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