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The Business Station
Marketing and War In the Boardroom - Al Ries, Ries & Ries
7 mins·23:30, 19 Mar 2009
Marketing and War In the Boardroom - Al Ries, Ries & Ries
7 mins
·
23:30, 19 Mar 2009
·
Recommended
16 mins
29 mins
7 mins
One of the world's foremost marketing guru, bestselling author and also the founder and chairman of consulting firm Ries & Ries, Al Ries shares with us what left brain and right brain thinkers have to do with marketing. But he first talks about the mistakes some companies make in their marketing strategy.
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