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Podcast  >  Night Shift  >  In Case You Missed It  >  Advertising and Media: A Marriage of Convenience?

Advertising and Media: A Marriage of Convenience?

Dempsey Fernandez

14-Aug-16 10:00

Advertising and Media: A Marriage of Convenience?

Apart from selling products or services, advertisements have a huge role to play in the financial sustainability of media organisations. This week, In Case You Missed It explores the symbiotic relationship between advertisers and media companies, and how they need one another for their survival.

Here are the segments of the episode:

1:07 - Asia Calling 1 - Sexual violence against women in Burma

6:35 - Asia Calling 2 - Journalists are intimidated in Thailand

15:33 - Advertising and Media: A Marriage of Convenience?

This episode was produced by Sharyl Kaur and Muhammad Haniff Baharudin



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Tags:  media and advertisingprinttelevisionradiodigital mediaadvertisementsfinancial sustainabilityMedia, Marketing, Advertising

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