BFM 89.9

One moment please...

Podcast  >  Night Shift  >  In Case You Missed It  >  Advertising and Media: A Marriage of Convenience?

Advertising and Media: A Marriage of Convenience?

Dempsey Fernandez

14-Aug-16 10:00

Advertising

Apart from selling products or services, advertisements have a huge role to play in the financial sustainability of media organisations. This week, In Case You Missed It explores the symbiotic relationship between advertisers and media companies, and how they need one another for their survival.

Here are the segments of the episode:

1:07 - Asia Calling 1 - Sexual violence against women in Burma

6:35 - Asia Calling 2 - Journalists are intimidated in Thailand

15:33 - Advertising and Media: A Marriage of Convenience?

This episode was produced by Sharyl Kaur and Muhammad Haniff Baharudin


Tags:  media and advertisingprinttelevisionradiodigital mediaadvertisementsfinancial sustainabilityMedia, Marketing, Advertising

Share this podcast

Latest Podcasts

BFM 89.9 -- The Business Station.

Welcome to BFM


You're one tap away from great content.


Sign up for a free BFM account and access our entire podcast library to your heart's content.


Terms & Conditions      Privacy Policy



Play / Pause

Listen now : The Evening Edition

Today’s Shows



6:00 AM

The 6AM Stretch

7:05 AM

Market Watch

7:15 AM

Morning Brief

8:05 AM

The Breakfast Grille

Junior Cho, CEO, Zurich General Insurance Malaysia Berhad (ZGIMB)

8:30 AM

Morning Brief

9:00 AM

Opening Bell

9:35 AM

BBC World Service

10:05 AM

Open For Business

Genecare

11:05 AM

HerVantage

Manisha Jagan

12:00 PM

Enterprise Biz Bytes

1:00 PM

The Breakfast Grille Repeat

Junior Cho, CEO, Zurich General Insurance Malaysia Berhad (ZGIMB)

2:05 PM

The Daily Digest

3:05 PM

Live & Learn

Reframing the Israel-Palestine conflict

4:05 PM

Health and Living

Mind Matters: Alcohol Addiction

5:05 PM

The Evening Edition

8:05 PM

Cruise Control

10:00 PM

The Pulse