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A New Way To Discover Music?

Matt Armitage, Kulturpop

14-Jul-21 22:00

A New Way To Discover Music?

Youtube has just rolled out “Shorts”, their answer to TikTok and Instagram Reels, short-form video experiences that's hugely popular right now. While these platforms are mostly visual in nature, music is still expected to play a significant role in their success. Will this inadvertently change the way we discover new music? Tech guru Matt Armitage shares his thoughts.

IMAGE SOURCE: YouTube

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Produced by: Daryl Ong, Haniff Baharudin

Presented by: Daryl Ong, Haniff Baharudin


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Categories:  TechnologyTechFilmMedical Innovation and TechnologyMusic

Tags:  the pulseYouTube ShortsTikTokvideo-sharing social networking servicemusical creation





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