Data-Driven Crisis Management
Nur Sabrina Azmi, Head of Client Services, CARMA ASIA
You can share this podcast by copying this HTML to your clipboard and pasting into your blog or web page.
When a crisis hits, the way an organisation acts and communicates often determines how the crisis plays out. We speak to Sabrina Azmi from Carma Asia about the challenges in dealing with crises in a digital world, the role of data in effective crisis management, as well as how businesses can use data, during and in preparation for a crisis.
Image Credit: Shutterstock | Jirsak
Produced by: Audrey Raj
Presented by: Audrey Raj
Download the BFM mobile app. Stay at home and stay up-to-date.